
The Ordinary
Niacinamide 10% + Zinc 1%
A high-strength vitamin B3 serum with zinc, often chosen when shine and the look of pores are the main questions.
Explore ProductIngredient Spotlight · 7 min
What it actually does, who it suits, and why the 10% bottle is not automatically the better one.

Editorial overview · written by the LumiRise editors · not medical advice · Reviewed & refreshed October 2026
Key takeaways
Most people meet niacinamide on a crowded shelf, in a plain bottle, at a price that feels suspicious. It is a form of vitamin B3, and its reputation is built on the least glamorous virtue in skincare: it rarely causes trouble.
Niacinamide is widely studied in dermatology. Published research and dermatology organisations note its role in supporting the skin barrier, moderating the appearance of excess oil, and softening the look of uneven tone over time. It is not a treatment for disease, and individual results vary.
The 10% formula is not a stronger version of a good idea. Research on niacinamide has commonly used concentrations around 2–5%, above which some skins begin to flush. If you are sensitive, begin lower, use it at night, and give it a month before deciding. More is rarely more with actives.
Where it fits
Niacinamide sits after cleansing and before moisturiser. It plays well with most other ingredients, which is part of why beginners reach for it first.
Pair it with a plain moisturiser and daily sunscreen. That is the entire routine. Products come after the understanding, not before it.
Sources & further reading
Skincare can involve health-related decisions. These are the reputable sources we drew on. We do not diagnose or promise treatment outcomes.
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The Ordinary
A high-strength vitamin B3 serum with zinc, often chosen when shine and the look of pores are the main questions.
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